Dashboard
1 active · 0 churned · data as of 2026-08-14
$299
MRR
$299
ARPU
avg revenue per active client
0.0%
Monthly churn
churned in last 30 days
$299
Total LTV collected
incl. churned clients
Packages
| Package | Active | Churned | MRR | Avg LTV | Avg months as client | % ever cancelled |
|---|---|---|---|---|---|---|
| $299/mo | 1 | 0 | $299 | $299 | 1.0 mo | 0% |
“% ever cancelled” is all-time: cancelled clients ÷ everyone who ever bought that package (not a monthly rate). Small counts swing hard — read it as a direction, not a verdict, until each tier has 20+ clients.
LTV is real revenue collected: months active × monthly fee, frozen at the churn date for churned clients. Monthly churn = churned in the last 30 days ÷ clients active at the window start.